Level 2 Optimisation is a report based service. Each report is uniquely compiled to the supplied customers feed.

This is the service that best suits those users who believe they are past that of the beginner and have a feed that is fitting to Google Merchant Center Policies and regulations, including all required attributes and formatted correctly

The number of feeds that can benefit from Level 2 optimisation is a lot less than that of Level 3. In order to see benefits from Level 2 alone, the customers feed would be basic with no optimisation in place. Level 2 Optimisation is a more advanced report from Level 1 Optimisation, however, if you are willing to put financial commitment into your feed, as well as the time and effort involved in carrying out the works, you may prefer to consider choosing Level 3 Optimisation. Level 2 should be used by those who wish to achieve similar data quality to their competitors only.

In order to assess if your feed is suitable for Level 2 Optimisation, the customer should send a fresh copy to us. We will then analyse this and instruct if this is a viable option. If not, we will either offer an alternative report or consultation service.

If found to be a suitable candidate, getting started with Level 2 Optimisation is pretty simple. On completion of payment and acceptance of terms, a fresh copy of the customers feed should be emailed to us, we may or may not require to view your dashboard, however, you need not worry about providing log-in details as screen-shots are also suitable.

The provided report will include our findings from the research we carry out. This although not as intensive as Level 3 Optimisation, still provides steps to improve your feed from both current and also new data. These findings along with our recommendations are all compiled within an easy to follow report. We pride ourselves on providing reports that are as jargon free as possible, for those who have little or no knowledge of Optimisation techniques and try where possible to explain even the smallest of tasks in great detail.

There are areas of the optimisation report that may appear an extensive amount of work, however, it has taken many years of hard work, trial and error and experience using and helping others for us to figure out the best way to move forward when optimising for Google Merchant Center and the benefits, we believe match, if not out weigh the time and effort required.

On completion of the report, we send this to the customer for their implementation. No assistance on modifications to the data or set-up will be offered, however, this can be purchased under our support service. Although we do not offer optimisation assistance, we never turn our back on the customer in terms of report content. If the customer requires clarification on an area of the report or has a question relating to the reports contents, we strive to answer this if possible.

Price is a fixed cost of $500/£350. The number of items does not affect this as the principal remains the same throughout. In extreme circumstances, or if your requirements vary from the standard report, this charge may vary.

The requirements for Level 2 Optimization/Consultation are simple, a recent copy of your current feed, up to date with all products you wish to be included in the report. A basic background of your account and any problems encountered along the way and finally current traffic levels.